E-commerce websites are becoming more and more popular, and South Africans are shopping on the Internet more than ever before. E-commerce websites that were originally set up only to sell products over the Internet are now being joined by traditional bricks and mortar businesses as their owners realise how much they are "missing out" on an alternate and very lucrative market. Starting up an e-commerce website usually brings with it the question of payment security, and clients are also faced with the task of having to update their Internet stock items as and when they change. Each of these two concerns is easily catered for when using a Drupal base to build upon, in conjunction with the Ubercart e-commerce module because of its time-proven ease of integration with Drupal. With Drupal you can sell a wide variety of products, including:
- Shipable goods
- Downloadable "virtual" products
- Recurrent memberships
- Event tickets
and more. Drupal is fully customisable and there are numerous interactions that can be made with through further modules, such as discount coupons, affiliated programs and many more.
Magic Bullet starts off by studying and understanding our client's products. We then look at the target audience and value proposition, and only then can we have a clear appreciation of the process we will follow in order to provide suitable inputs for drawing traffic to the website and for converting that traffic into paying customers. Keep in mind that consumers in Johannesburg are very different from those in the US, where relatively more potential customers have credit cards and bandwidth is not an issue.
By combining the Drupal content management system with its Ubercart e-commerce module, we will present you with a fully integrated drupal e-commerce website that has a solid architecture, is easy to navigate and is optimised to give you the maximum conversion into sales. We also keep in mind the exceptional hosting requirements of e-commerce sites, and we make certain that all our e-commerce sites are hosted on dedicated servers. High data costs in South Africa persuade us to recommend that our sites be hosted in the US.